6 Mind Blowing Social Media Statistics [Infographic]

Matthew Gates 1m 331 #socialmedia

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What They Mean For Your Social Media Marketing Strategy

Social Media Strategy

When it comes to Social Media Networking sites, many companies will go out of their way to create a fan page, promote their pages and products, make a few posts per month, and then never respond or interact with the fans of their products. Facebook, Twitter, and Pinterest are great for visually driving sales in the form of pictures and links. There are many things your company can do to drive sales on all Social Media Networks simply by interacting and engaging users visiting your pages. If you can’t bring your fans to your website, than go where your fans are — already on Social Media.

This infographic provides 6 Mind Blowing Social Media Statistics.

6 Mind Blowing Social Media Statistics [Infographic]

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6 Mind-Blowing Social Media Statistics
And What They Mean For Your Marketing Strategy

1. 95% of all Facebook wall posts are NOT answered by brands.
Make It Work For You
Designate a response team to handle common inquiries and concerns

2. Pinterest is projected to account for 40% of social media driven purchases.
Make It Work For You
Include prices – pins with prices are 36% more likely to perform better.

3. The average user spends 20 minutes per visit on Facebook.
Make It Work For You
Post 1 or 2 times per day
The half-life of a Facebook post is 18 hours

4. 13% of consumers follow a brand on social channels because of their content.
Make It Work For You
Write what you know – expertise can be translated into highly valuable content assets

5. Twitter handles 32 billion search queries per month. More than Bing and Yahoo combined.
Make It Work For You
Practice targeted listening.

6. 20% of Google searches each day have never been searched for before.
Make it Work For You
Explore analytics for content and keyword ideas

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Matthew Gates is a freelance web designer and currently runs Confessions of the Professions.



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